Fasthosts

Engage techie experts with Fasthosts’ Techie Test Competitions

Challenge

Access, drive brand affinity and collect data on a very specific B2B audience of IT decision makers in the UK.

Fasthosts

Solution

The Fasthosts’ Techie Test. We partnered with YouTube creators, whose viewers are interested in IT and web development, to include a sponsored segment in a relevant video. These creators then asked their audience a technical question, pushing them to a micro-site to enter a competition - collecting valuable data on this target customer.

Fasthosts

Result

42 million

total views (Our target was 5.95m)

320,000

impressions on Twitter

6:25 min

average view duration

53,450

emails submitted (approx.)

Contact us
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.