Date and time
About the event
Join us as we explore 2024 Creator Economy trends and share practical strategies for brands to navigate the tension between maintaining authenticity and achieving cultural relevance with influencers.
We’ll discuss how influencers are taking on Hollywood and what it means for your brand, how to use micro-influencers to reach niche communities, and how to embed your brand into culture and drive growth. Sign up now to save your seat!
2024 is set to be a big year for the Creator Economy
In 2024 investment in influencer marketing is expected to grow 3.5x faster than social ad spending, with the Creator Economy expected to be worth a mind-blowing $480 billion by 2027.
In a world where influencer marketing investment is skyrocketing the challenge for brands has never been more critical. It’s not just about influencer partnerships; it's about authentic cultural integration. Brands now face the task of aligning their core identity with ever-evolving digital and cultural landscapes … without losing their essence.
The challenge is clear: how can brands authentically embed themselves into today's culture with influencers? Achieving authentic integration isn’t easy, requiring brands to balance cultural relevance with their core identity amidst a rapidly shifting digital and cultural landscape.
Join us for breakfast
We'll be serving up tasty delights, in-depth insights, and networking with marketing leaders.
This exclusive invite-only roundtable will be interactive, practical and prepare you with the strategies you need to embed your brand into culture with influencers in 2024.
This event is for Brand Marketers Only. Registrations are not guaranteed until confirmed by email.
How the day will run
Who you'll hear from
Jennifer is an Influencer Marketing global thought leader & CEO of Digital Voices. She founded the agency after working at YouTube and seeing how brands struggle to strategically partner with influencers. Jennifer speaks internationally, including TEDx, and has won many industry accolades.
Emmy has over 7 years of experience as a fashion and lifestyle influencer, alongside growing a stellar career on both the brand and agency side of the Creator Economy. In 2023, Emmy was featured on Business Insider’s Rising Stars in Influencer Marketing.
Who are Digital Voices?
Digital Voices is an award-winning, global Influencer Marketing agency. Started in 2017, the agency has an international team of over 80 people, with offices in the USA and UK.
We specialize in running full-funnel campaigns, driving growth for brands like Unilever, DoorDash, Meta, Adobe, and PepsiCo.