Scroll down
To stand out from well-known competitors by educating on Motorway’s unique selling points and to engage an older-skewing audience to drive deep conversion consideration for an involved decision such as selling your car.

We partnered with 5 creators from 4 different verticals who spoke to our target age and location demographics. Using a blended approach of long-term and short-term content, we sponsored YouTube content to educate viewers on the benefits of using Motorway, supported by Instagram stories to reach people at multiple touchpoints in the consumer journey. Reels were also tested with 2 creators in order to further awareness with the target audience. 


United Kingdom

Usage Rights and Repurposing
Video Production and Editing
Campaign Management
Creative Strategy
Data Analysis


organic impressions (112% of target)


engagement rate


average watch time


car valuations made


bitly link clicks/QR code scans


conversions in 30 days (despite campaign being optimised to awareness and consideration)

Contact us

Digital Voices is committed to protecting your privacy, and we’ll only use your personal information to provide the services you requested. We would like to contact you with industry insights, news and reports.

You can unsubscribe from these communications at any time. For more information on how to unsubscribe and privacy policies, please review our Privacy Policy.

By clicking submit above, you consent to allow Digital Voices to store and process the personal information submitted above to provide you the content requested.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.