Pearson
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The aim of this campaign was to grow awareness of Pearson Revise as a trusted brand for exam preparation and encourage viewers to purchase Pearson Revise products to aid students with revision.

We partnered with 6 different UK ‘Studytubers’ to integrate Pearson in ‘Study With Me’ style content across YouTube and Instagram.

Territories

United Kingdom

Services
Negotiation
Campaign Management
Creative Strategy
Usage Rights and Repurposing

880,422

Total Impressions

(Exceeding our target by +96%)

439,403

YouTube Views

441,019

Instagram Impressions

99.9%

Positive Brand Sentiment

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