Pouch
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Drive installs of discount code browser extension Pouch from a specific demographic of UK desktop users. Achieve a target CPA.

Used a data led approach to discover YouTube creators with strong UK audiences and who access Pouch’ target customer. We worked on an always-on approach between 2019 and 2022, this meant we were able to continuously optimize creator briefs which resulted in higher click through rates and conversion rates - even as influencers fees were increasing.

Territories

United Kingdom

Services
Negotiation
Campaign Management
Creative Strategy
Usage Rights and Repurposing
Data Analysis

172

creators sponsored

240

sponsored videos

Achieve

monthly CPA target

38 million+

total views

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