Virtuo
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To find creators with a high London-based audience and who fit one of the three personas which Virtuo had identified - The Lifestyle Professional, The Wanderer and The Sustainable.

We partnered with 7 creators who each created an Instagram Reel and supporting Stories to share how they escape the city at the tap of a button while positioning Virtuo, and the app, as the ultimate car rental that provides you with freedom, ease and style for any staycation or trip. 

Territories

United Kingdom

Services
Usage Rights and Repurposing
Negotiation
Campaign Management
Creative Strategy
Data Analysis

867,038

organic impressions (exceeding target by 33.19%)

100%

positive brand sentiment

21.75%

total conversion rate

1.87%

average engagement rate

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