Smirnoff x FeverTree
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The aim of the campaign was to land a simple message of the ease of the Vodka Spritz serve and show it off in an occasion setting that cuts through and drives talkability.

We partnered with 10 UK creators on Instagram and YouTube, who demonstrated their own twist on a traditional how-to video.

Territories

United Kingdom

Services
Negotiation
Campaign Management
Creative Strategy
2,666,808

Instagram Impressions

(2,000,000 Target)

316,639

YouTube views

(250,000 Target) 

99%+

Positive Brand Sentiment

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