Insights

Why Emotional Connection Is the New Marketing KPI | Insights from Audible
Industry

Why Emotional Connection Is the New Marketing KPI | Insights from Audible

What does it take to turn reading into a cultural phenomenon?

Neve Fear-Smith
April 16, 2026
What’s Hot On Socials? Bieberchella, Pinterest IRL & Influencer Drama

What's been trending on social media as we head into Spring?

Neve Fear-Smith
April 16, 2026
The Creators Defining Coachella 2026 (And What Brands Should Learn)

Is Coachella oversaturated with brand activations?

Neve Fear-Smith
April 13, 2026
What Molly-Mae and Alix Earle Tell Us About Influence in 2026

From Molly-Mae Hague's collaboration with Adidas to Alix Earle's skincare launch, this is what influence looks like in 2026.

Neve Fear-Smith
April 10, 2026
Adobe Put Creators in Control of the brief at Advertising Week Europe

Discover what went down behind the scenes at the Big Creator Challenge with Adobe at Advertising Week Europe.

Neve Fear-Smith
April 7, 2026
Advertising Week Europe 2026: What Brands Need to Know

The trend signals we discovered at Advertising Week Europe 2026.

Neve Fear-Smith
April 2, 2026
From Culture to Conversion: What Brands Learned at SXSW About Driving ROI

How are the world's best brands driving conversions with creators?

Neve Fear-Smith
April 1, 2026
The CEOs of the Future are Social Media Marketers | Insights from Kimberly-Clark

Visionary Voices with Kim Tipton, Senior Marketing Manager at Kimberly-Clark.

Neve Fear-Smith
March 25, 2026
How to Build Trust and Drive Sales with YouTube Creators

YouTube is the most-watched streaming service in the world. Find out how brands like Adobe and Domino's are driving success on the platform with Influencer Marketing.

Neve Fear-Smith
March 10, 2026
The Big Creator Challenge with Adobe is coming to Advertising Week Europe

Creators are in with a chance to win a £25,000 brand deal with Adobe.

Neve Fear-Smith
February 24, 2026
What’s Hot On Socials? Lunar New Year, Wuthering Heights & the Olympics

What's trending on social media this week?

Neve Fear-Smith
February 20, 2026
Gen X: The Hidden Influencer Marketing Opportunity | Report

Discover why your brand needs to include Gen X in your Influencer Marketing strategy.

Neve Fear-Smith
February 19, 2026
What’s Hot On Socials? Bad Bunny, ASDA Baskets & Bebot Transformations

Happy Bad Bunny social media takeover week to those who celebrate.

Neve Fear-Smith
February 13, 2026