Whether you’re new to Influencer Marketing or looking to scale up your activity - understanding the creator economy can be pivotal for campaign success.
We have relaunched our podcast - Creator: Behind the Influence; where every month our CEO chats to a creator about:
- Successes and challenges in the industry
- Content niches
- Brands campaigns
- Authenticity
- Community building
We release an episode every month, so subscribe now to find out what goes on behind the scenes of a Creator.
Episode 1: Rowan Ellis
Rowan Ellis has over 200k YouTube subscribers and creates regular video essays about LGBTQ+ pop culture and representation. She also has a TikTok channel with 35k followers and posts a range of short-form content - from book releases to taste tests.
Rowan explains how she began her YouTube career, her commitment to educating viewers on LGBTQ+ issues, and what’s next in her life!
Listen now. Or watch on YouTube
