Insights

Selling Pleasure: Breaking Down Condom Stereotypes with Durex
Culture & Ethics
Industry

Selling Pleasure: Breaking Down Condom Stereotypes with Durex

Durex Intensity is a new product from the brand, crafted with “BodyFeel”, a thinner material that shares body heat. The result is more sensation, more connection, and more pleasure. We partnered with influencers to launch the new product and reframe how condoms are perceived.

Neve Fear-Smith